by Rodrigo Fernandez | Jan 9, 2019 | Marketing
Are you concerned that nobody actually opens marketing emails these days? Believe it or not, some people do look forward to emails from their favorite organizations. They may anticipate value in the form of special offers, information, or even just an emotional... 
by Alanna Smith | Jul 17, 2018 | Customer Experience, Marketing
As a busy small business owner, you have limited time for email marketing. That’s why it’s important to make sure the emails you do send are optimized for customer engagement. After all, if customers aren’t opening or reading your messages, it’s unlikely they’ll feel... 
by Alanna Smith | May 29, 2018 | Customer Experience, Marketing
The day-to-day life of a small business owner is often chaotic. Between generating leads, creating quotes, fulfilling orders, invoicing customers, and managing employees (if you have them!), it can be hard to find time to eat or sleep. And some other tasks — like... 
by Alanna Smith | Apr 24, 2018 | Marketing
Does this scenario sound familiar? You’ve invested in lead generation strategies and you have a steady stream of new leads…but your bottom line remains unchanged. These circumstances are frustrating, but not uncommon — research shows that 98% of marketing...
