Small Business

Small Business Lead Generation Made Easy: 3 Ways to Get Leads Into Your Pipeline

Imagine having a steady influx of customers all day, every day, without having to lift a finger to find them. That would be pretty cool, wouldn’t it? Unfortunately, that isn’t the case for most small businesses — and that’s where lead generation comes in. Lead generation is the process of finding individuals or companies in …

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5 Reasons Why Offering an Online Customer Portal Reduces Admin Work

Originally published Mar 12, 2018; updated Jan 18, 2019. When you run a small business, you want to ensure processes are streamlined so each person can work as effectively as possible. And when it comes to spending less time on admin work, there’s a strong case for putting some of the onus on the customer. …

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