Latest Marketing Posts

There are a lot of websites out there — so when someone lands on yours, you want to keep them there. Here are 11 tips for increasing conversion on your site.
You don’t need fancy marketing tools to work with social media influencers. Here’s how your CRM can help you run effective influencer marketing campaigns.
Telling good stories is a powerful way of connecting consumers to your brand. Here are three lessons on brand storytelling every business can use.
Different customers have different needs, so your marketing shouldn’t be one-size-fits-all. Here’s how to use segmentation to build targeted email lists.
Social media is powerful, but it can also be overwhelming. At QuickBooks Connect, Veronica Wasek shared her top 7 tips for engaging with new clients online.
From SEO to social media, the marketing landscape for small businesses has changed dramatically. Here are some great marketing books to get you up to speed.
Take your lead management strategy up a notch with this handy how-to guide on using lead management software as a marketer.
Effective email marketing leads to increased customer engagement and repeat business. Learn how to use your QuickBooks CRM to create better email campaigns that drive results.
Email marketing to existing customers builds loyalty and drives repeat business. Here are three email campaigns that all small business owners should be sending.
If you’re not marketing to your leads, what are you waiting for? Here are 3 lead marketing campaigns to help you engage with potential customers and increase sales.